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Inside Apple: How America's Most Admired--and Secretive--Company Really Works by Adam Lashinsky
Inside Apple: How America's Most Admired--and Secretive--Company Really Works by Adam Lashinsky
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Ush 30,000
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This book provides an insider look into the secretive culture, unique management practices, and relentless pursuit of innovation that propelled the tech giant to global dominance. It reveals how strict confidentiality, single-threaded accountability, and a meticulous design philosophy shaped its corporate DNA under Steve Jobs. Through concrete examples, it illustrates how intense focus, internal competition, and unyielding discipline transform ambitious ideas into iconic products.
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